This episode, broadcast on February 22, 2015, covers the marketing of Potcoin, the explosive growth of the legal cannabis market, and a major Bitcoin auction.
Summary:
The episode highlights the proactive marketing efforts of Potcoin, noting that a subreddit member (HCF27) is running banner ad campaigns on Bitcoin-related sites to raise awareness. The discussion then shifts to the burgeoning cannabis industry, citing a report by ARKVUE. This report claims cannabis is the fastest-growing U.S. industry, predicting it could surpass the organic food market (currently valued at $33 billion). The fastest-growing segment is edibles. Furthermore, the episode reports that the U.S. Marshals are auctioning off 50,000 Bitcoin seized from Ross Ulbridge.
Main Topics Discussed:
* Potcoin's marketing strategy and need for community donations to expand ad coverage.
* The massive growth potential of the U.S. cannabis industry, particularly the edible market.
* The U.S. Marshals auction of Bitcoin seized from Ross Ulbridge.
Key Quotes:
* "Step 1 is to get the word out." (Regarding Potcoin's need for awareness).
* "The cannabis industry could surpass the organic food industry, which currently the organic food industry brings in about 33 billion each year."
* "I could see a gourmet cannabis section at Whole Foods." (John Mackie’s conditional support for the industry).
People Mentioned:
* HCF27 (Potcoin subreddit member)
* John Mackie (CEO of Whole Foods)
* Ross Ulbridge
Bitcoin Price:
* Not mentioned.